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Job-Oriented Training

Diploma in Social Media Marketing & Management

Build brands, run campaigns, manage communities, and analyze performance across platforms—end-to-end skills for the digital era.

Eligibility: 10+2 or equivalent Duration: 6 months Internship: 2–3 months Fees: ₹10,000 + GST
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Social media team planning

About the program

This diploma equips you to create successful social media campaigns, manage brand presence, drive engagement, and measure impact. Learn organic + paid strategies, content, design, video, analytics, and tools used by top teams.

Why this certification
Practical, job-ready skills
Lifetime validity & verification
Industry-aligned, employer-preferred
Personalized job assistance

Syllabus

Digital Marketing Fundamentals
  • Basics of digital marketing & sales
  • Types & channels; sales vs marketing
Social Media (Organic)
  • Page management & content creation
  • Organic growth & community management
  • Content planning strategies
Content Writing & Copywriting
  • Copy principles, storytelling
  • Writing for platforms, SEO copywriting
  • Editorial calendars & strategy
Graphics with Canva
  • Canva basics to advanced techniques
  • Social creatives, exports & best practices
Video Editing
  • Tools, basic editing, effects & transitions
  • Optimizing for each platform
Paid Social & Ads
  • Why ads matter; FB/IG/LinkedIn
  • Intro to Google Ads & measurement

Career options & salary (India)

Social Media Manager
Plan content, post, engage, track performance.
₹3.5–7 LPA
Social Media Strategist
Strategy, growth, analytics, optimization.
₹4–8 LPA
Digital Marketing Specialist
SEO/SEM, email, paid & organic integration.
₹3–8 LPA
Content Creator
Images, videos, blogs, posts.
₹2.5–6 LPA
Community Manager
Community building, responses, brand tone.
₹3–6 LPA
Social Media Analyst
Measure, report, insights.
₹4–8 LPA
Influencer Marketing Manager
Identify, collaborate, measure.
₹5–10 LPA
Paid Social Ads Specialist
Campaigns, budgets, A/B tests.
₹4–8 LPA
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